KIZEN
Brand Identity / Amazon Listing Optimization & Storefront
Kizen is one of the many brands my team worked on while I was at Thrasio. This brand is mostly known for meat thermometers, but also makes an infrared thermometer and a camping lantern.
Project Description
Kizen was a unique project that required a lot of testing. The original content was cluttered and the brand overall was in desperate need of a refresh. This brand went through several creative hands to get it just right, and the final results proved the extra time & attention spent on this brand paid off.
Our Team
Sr Art Director
Lacey Blair
Graphic Designer
Lacey Blair
Ashleigh Sparks
Alyssa Halton
Jenn Stow
Copy Chief
Shannon Curley
Copywriter
Leanne Haas
Britney Jackson
ACD
Jenn Stow
This brand needed a full brand refresh and clearer product story to communicate the multiple benefits of the meat thermometer.
We went through several design rounds and lots of market testing to get this design and new branding right on target—thanks to a full team effort.
New Listing Photos
A+ Content
Amazon Storefront Pages
Brand Identity
Original Listing Creative
